OCRO Media vs Spade Clipping: Per-View Rates Compared

Spade Clipping is a managed clipping network with 60,000+ clippers, 14,000+ meme pages and 16,000+ music pages, priced at about $1 to $5 per 1,000 guaranteed views and live within 2 to 24 hours of an approved brief (self-reported). OCRO Media is a managed network of 1,000+ vetted creator pages with about 1.2 billion monthly views and a 63% US and UK audience, priced at $0.20 per 1,000 views for music, $0.25 for logo placement and $2.50 for clipping. Both bill on views, not posts.

Side by side

How does Spade Clipping work?

Spade activates its existing creator and page network against a guaranteed-view target and moderates the clips daily. After a consultation and a tailored strategy, a campaign goes live within 2 to 24 hours of an approved brief. Its moderation team reviews every clip once a day, and clips that miss the brief or show botted or boosted views come down and do not count toward delivery. Brands can also approve or reject content as it posts, and the dashboard updates every 4 hours (self-reported).

Spade runs vertical programmes for music (sound flooding, concert and edit campaigns across 16,000+ music pages, with 100+ labels including RCA, Republic and Interscope), meme page marketing across 14,000+ meme pages, iGaming, crypto, apps, sports, podcasts and streamers (self-reported).

How does OCRO work?

OCRO reviews each post before it goes live, on pages it chose for the campaign. Pages join the network only after vetting for audience quality, posting cadence and brand safety. For each campaign, OCRO hand-selects pages by niche, platform and audience geography, for example sports pages only, or gambling and sports pages for a casino logo campaign. A person reviews every post before it goes live, views are screened for bot and fake activity, and each campaign has a dashboard link listing every post with its view, like and comment counts. Most campaigns go live within 24 to 48 hours of brief approval.

How do the prices compare?

Spade prices at about $1 to $5 per 1,000 guaranteed views across its formats; OCRO publishes a separate rate per format: $0.20 per 1,000 views for music, $0.25 for logo placement and $2.50 for clipping. Spade places your brief within its range after a consultation (self-reported). OCRO's rate is fixed before the campaign runs and includes page selection, a person reviewing every post before it goes live, bot and fake-view screening, the per-post dashboard and billing on delivered views. With no contractual minimum, $500 on OCRO buys about 2.5M music views, 2M logo views or 200K clipping views.

Who each one suits

Spade Clipping suits labels, apps and iGaming brands that want a very wide pool of meme and music pages, meme-native versions of their content, launch within hours and daily moderation, with geographic tiers for regulated categories (self-reported).

OCRO suits teams who want:

• a separate published rate for music, logo and clipping campaigns;
• every post reviewed by a person before it goes live;
• hand-selected pages with 63% of the network's audience in the US and UK;
• a first campaign from about $200 (music) or $250 (logo), a per-post dashboard and optional Escrow.com.

Every campaign OCRO has run has closed at or above the view count it was booked for. Named results include Tone Sinatra, who ordered 2.5M views and reached 7.5M after the content went viral, Coinplay's sports-pages-only campaign (5M+ views in one month) and Clipmax (15M+ views in 10 days, with a 33% increase in sign-ups). The full set is on the OCRO case studies page.

Common questions

How much does Spade Clipping cost?

Spade prices on CPM, at roughly $1 to $5 per 1,000 delivered views, with no retainers or upfront fees. The total is set by the view target you choose (self-reported).

How much does OCRO cost?

$0.20 per 1,000 views for music ($200 per million), $0.25 for logo placement ($250) and $2.50 for clipping ($2,500), billed on delivered views, on the pricing page.

How fast does each launch?

Spade says campaigns can go live within 2 to 24 hours of an approved brief (self-reported). Most OCRO campaigns go live within 24 to 48 hours of brief approval.

How does each handle brand safety?

Spade's moderation team reviews every clip daily and removes posts that break guidelines (self-reported). OCRO vets pages before they join and has a person review every post before it goes live, with views screened for bot and fake activity.

Do both run meme page campaigns?

Yes. Spade runs meme page marketing across 14,000+ meme pages (self-reported). OCRO's meme page marketing runs across its 1,000+ vetted meme pages, clip channels and culture accounts at published per-view rates.

See also: the best clipping agencies compared, OCRO vs Clipster, the best meme page marketing agencies, and what a clipping campaign costs.