Logo clipping campaigns for brands

A logo clipping campaign puts your logo on screen inside ordinary short-form posts, published by many meme, clip and culture pages at the same time, so your brand is seen by people who chose to watch the post. OCRO runs logo campaigns across 1,000+ vetted creator pages on TikTok, Instagram Reels and YouTube Shorts at $250 per million delivered views, which is $0.25 CPM.

This page is for brands buying a logo campaign. It covers what the format is, who uses it, how OCRO runs it, what it costs, how it compares with a clipping campaign or an influencer post, and what to check before paying any vendor.

What is a logo clipping campaign?

It is a paid placement where your logo is added to short videos that pages were going to post anyway. The post keeps its own joke, highlight or clip. Your logo appears alongside it, usually in a fixed position, for the length of the video.

The same product goes by several names. Brands and vendors call it a logo campaign, a logo clipping campaign, logo placement, or watermark advertising on meme pages. The word "clipping" comes from the clip communities where page owners and editors are paid per view to post short-form content, and where the format first became common.

Three things make it different from an advertisement:

• The viewer came for the post, not for you. Nothing interrupts the video, and there is no skip button to press.
• Reach comes from many pages, not one. A single campaign runs across dozens or hundreds of accounts, so the logo is seen repeatedly by the same kinds of audiences in different feeds.
• It carries presence, not a pitch. A logo cannot explain an offer, a price or a feature. It builds recognition. If you need to say something, you need a different format, covered in the comparison below.

For the placement styles themselves (corner watermark, timed overlay, or branding built into the edit), see what logo placement marketing is and how each placement style works.

Who uses logo campaigns?

Most OCRO logo campaigns are bought by iGaming and crypto casino brands. Memecoins, SaaS products and brands aimed at under-30 audiences use the same format. What they share is an audience that spends its time in short-form feeds and tends to scroll past conventional ads.

• iGaming and crypto casinos. The heaviest users of the format, often with campaigns restricted to gambling and sports pages. The category-specific version, with its compliance points, is on the casino clipping agency page for iGaming brands.
• Memecoins and crypto projects. A coin's logo and ticker in front of short-form audiences who are not already on crypto X or in the project's Telegram. See memecoin marketing: meme page and clip distribution.
• SaaS and apps. Recognition for a product name before the viewer ever searches for it. Clipmax, a SaaS brand, is the named example further down this page.
• Brands aimed at under-30 audiences. Consumer apps, gaming and lifestyle brands whose buyers already follow meme and clip pages. For app launches specifically, see meme marketing and clipping for mobile apps.

How does OCRO run a logo campaign?

You send the logo and a brief. OCRO hand-selects pages for the campaign, a person reviews every post before it goes live, and most campaigns are live within 24 to 48 hours of brief approval.

1. Brief. Logo files, placement rules, anything the logo must never appear next to, the target niches, platforms, audience geography and the view target.
2. Page selection. Pages are hand-selected for each campaign by niche, platform and audience geography. Every page in the network was vetted for audience quality, posting cadence and brand safety before it joined.
3. Optional niche restriction. A campaign can be limited to one kind of page, for example sports pages only, or gambling and sports pages only for a casino logo campaign.
4. Human review. A person reviews every post before it goes live.
5. Go live. Most campaigns go live within 24 to 48 hours of brief approval.
6. Reporting. Your campaign gets its own dashboard link. It lists every post with its view, like and comment counts, pulled from the platforms, so you can open any post and check it.
7. Billing. Billing follows delivered views. Every campaign OCRO has run has closed at or above the view count it was booked for.

Across the whole network, the pages carry about 1.2 billion monthly views, and 63% of that audience is in the US or UK. These are network-wide figures as of September 2026. The split for your campaign depends on the pages chosen for it and comes back with the quote.

How much does a logo campaign cost?

OCRO charges $250 per million delivered views, which is $0.25 CPM. There is no contractual minimum. Campaigns below about 1 million views rarely give a readable signal, so the practical floor is about $250.

What other logo campaign vendors publish

Few vendors publish a rate. These are the figures the vendors ranking for "logo clipping campaign" state on their own pages, checked on 29 September 2026. They are self-reported and not measured the same way, so read them as a starting point for your own questions.

To be fair to the alternatives: Clipping Culture publishes large casino case studies (for example 53M+ verified views for Monkey Tilt, self-reported) and suits a brand with a budget of $15,000 or more that wants thousands of clipper-made posts. OCRO suits a brand that wants a published rate, a low starting point and a list of every post. FindClout is compared with OCRO in detail in OCRO vs FindClout.

What results have OCRO logo campaigns delivered?

Clipmax, a SaaS brand, ran a logo placement campaign with OCRO that delivered 15M+ views in 10 days, with a 33% increase in sign-ups over the campaign. Figures are delivered numbers from the OCRO dashboard.

Niche restriction does not have to cost reach. Coinplay ran a sports-pages-only campaign that delivered 5M+ views in one month. Both campaigns are written up with the other named results in OCRO's campaign case studies.

Logo campaign vs clipping campaign vs influencer post

A logo campaign buys cheap, repeated presence. A clipping campaign carries your own footage and message. An influencer post buys one trusted voice talking about you. They solve different problems, and many brands use more than one.

If you have footage worth distributing, read about clipping campaigns for brands. If the thing you want heard is a song or sound, a music promotion campaign on meme pages runs at $200 per million views. A common pairing is a logo campaign for frequency plus one clipping or influencer push that carries the actual offer.

What should you check before paying any logo campaign vendor?

Ask for a published rate, a per-post list of placements and a clear answer on who picks the pages. Those three answers separate most vendors quickly. The same questions apply to OCRO.

• A rate per million views, in writing. And what the vendor counts as a view.
• The minimum spend, and whether it is contractual. A high minimum is fine if it is stated before the first call.
• A per-post list, not a campaign total. A total is a number you have to trust. A list of posts can be opened and checked against the live accounts.
• Who picks the pages. Open clipping servers and marketplaces let anyone who joins post your logo. A managed network selects pages for you. Both models exist; know which one you are buying.
• Whether the campaign can be niche-restricted. A casino logo next to children's content, or a SaaS logo on pages with no relevant audience, is wasted spend.
• Whether a person reviews posts before they go live.
• What you are billed for. Delivered views, clips submitted, or a flat fee. They lead to very different outcomes.
• Payment protection on a first order. OCRO offers optional Escrow.com, which releases funds only after delivery is confirmed.

How do you measure a logo campaign?

Measure recognition and demand during the campaign against the weeks before it: branded search, direct visits and sign-ups or deposits. A logo on screen rarely produces a click, so click-based tracking will undercount it.

Record your baseline before launch. Then watch the same numbers across the campaign window and the week after. Clipmax read its campaign through sign-ups, which rose 33% over the campaign. A promo code or a short, memorable URL in the placement rules can add a direct signal where the format allows it. Per-post views from the dashboard tell you which niches and platforms carried the reach, which is what you need to plan the next run.

Who is a logo campaign right for?

A good fit if your logo is recognizable at a small size, your buyers already spend time in short-form feeds, you want repeated presence rather than a single message, and you want a fixed cost per thousand views agreed before anything runs.

Not a good fit if you need to explain an offer or a price in the post itself, you need click-level attribution for every dollar, or you want to choose each creator by name. In those cases a clipping campaign or an influencer deal is the better buy.

Common questions

What is a logo clipping campaign?

A paid placement that puts a brand's logo on screen inside normal short-form posts published by many meme, clip and culture pages. The post keeps its own content, and the logo appears alongside it. It is also sold as a logo campaign, logo placement or meme page watermark advertising.

How much does a logo campaign cost?

OCRO charges $250 per million delivered views, which is $0.25 CPM. $500 buys about 2 million views and $1,000 about 4 million. There is no contractual minimum, but campaigns below about 1 million views rarely give a readable signal, so the practical floor is about $250.

Is a logo campaign the same as a clipping campaign?

No. A logo campaign adds your logo to posts the pages were going to publish anyway. A clipping campaign distributes short clips built from your own footage, so it can carry a message, and it costs $2,500 per million views instead of $250.

Which platforms do logo campaigns run on?

TikTok, Instagram Reels and YouTube Shorts. Pages are selected for each campaign by niche, platform and audience geography.

Can I restrict which pages carry my logo?

Yes. Campaigns can be niche-restricted, for example to sports pages only, or to gambling and sports pages only for a casino logo campaign. Niche-restricted campaigns are quoted individually.

How fast can a logo campaign start?

Most campaigns go live within 24 to 48 hours of brief approval. A person reviews every post before it goes live.

How are views reported and billed?

Each campaign gets its own dashboard link listing every post with its view, like and comment counts, pulled from the platforms. Billing follows delivered views. Every campaign OCRO has run has closed at or above the view count it was booked for.

How do I pay?

By crypto (BTC, ETH, USDT and others), PayPal, CashApp or bank transfer. Escrow.com is optional and releases funds only after delivery is confirmed.

I am a clipper. Where do I find logo campaigns to post?

This page is for brands. Clippers and page owners should read OCRO's guide to logo clipping campaigns for clippers, which covers Stake, RainBet, Roobet and Duel style campaigns, or apply to join the OCRO creator network.

Related reading